Ram Truck Brand unveils the all-new, all-electric Ram 1500 REV

As a part of its Big Game campaign, the Ram Truck brand has finally revealed the much-awaited 2025 Ram 1500 REV battery-electric truck to the public. The brand's advertisement not only introduced the vehicle but also announced the start of customer reservations for pre-ordering the truck.

The global chief marketing officer of Stellantis, Olivier Francois, explained that the purpose of the commercial was to add some humor to the serious conversation around high-tech and electric vehicles while addressing potential concerns about owning an EV truck directly to Ram truck owners and potential buyers. The advertisement was released as a way to coincide with the opening of reservations for the all-electric Ram 1500 REV, which is set to be introduced in 2024. Francois stated that the company has been in dialogue with their truck-buying consumers for several years and wanted to let them know that their concerns have been heard.

Today, customers can reserve a spot to pre-order the all-electric Ram 1500 REV. It is extremely important for the Ram brand that buyers of the Ram 1500 REV have the same level of trust in their purchase as they have always had with the brand. The Ram brand, which has received several awards, is expanding its lineup to include the all-new, all-electric Ram 1500 REV, and is offering its customers more options than ever before to meet their specific truck needs. The goal is to provide the appropriate EV truck at the appropriate time.

Ram recently introduced the all-electric Ram 1500 REV along with the Rev Insider+ paid membership program. By paying a one-time refundable fee of $100, members can take advantage of the program's benefits, such as reserving a place in line for pre-order and obtaining exclusive access to news, events, and information about the Ram 1500 REV. The fees can be refunded until the members are notified via email by Ram that the 2025 Ram 1500 REV is available for early access pre-order.

Ram Truck brand's electrification journey continues with the introduction of the all-new Ram 1500 REV, an electric vehicle that aims to redefine the pickup truck segment. The addition of electrification solutions to Ram's portfolio aligns with their strategic plan to provide innovative, safe, and affordable mobility options that lead the way in the industry.